• Location: Belgium, East Flanders, Ghent
  • Date Posted: 12th Mar, 2019
  • Reference: 11351203


Marketing automation is currently reying on data more than ever before. To suceeed commercially, it is necessary to analyze and adapt to that data, then make predictions based on it.

Are you looking to tell companies what their future looks like based on their data?



Tasks and responsibilities
  • You have an affinity for data
  • Understand both the operational impacts and the marketing uses of data
  • You will be responsible for the analysis of our clients' first party data across multiple silos and platforms
  • Web analytics (Google, Adobe), Marketing Automation (Eloqua, Pardot, Adobe Campaign), Offline and Multi-Channel Marketing will be used to understand customers need
  • You will build dashboards applicable to their marketing teams' needs that paint a clear story of where they are at the moment, where they could be going, and any missed market opportunities
  • Provide insight into developing messaging that resonates with our clients' customers
  • Provide insight into market trends, affinities and purchasing behavior
  • Develop predictive models using both first- and third-party data




Profile
  • Experience in CRM (preferably Salesforce)
  • Experience in Marketing Automation Reporting (Eloqua, Pardot, …)
  • Experience in BI required (Oracle and/or Microsoft)
  • High degree of accuracy; logical thinker, strategic mind-set
  • Customer-centric mindset & attitude
  • Comfortable presenting to and interacting with clients directly




What's in it for you?
  • You become part of a fast-growing international company
  • Very competitive salary and benefits
  • Transparent internal communication
  • Welcoming and supportive teamculture


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