• Location: USA, Pennsylvania, King of Prussia
  • Date Posted: 3rd Jan, 2020
  • Reference: 010320

The ideal candidate will have proven him/herself in a hands-on digital marketing role within an ecommerce business, have an entrepreneurial attitude, be both highly creative and data-driven, and be able to manage multiple projects effectively

Responsibilities Include:

* Designing, optimizing, and executing campaigns using strategies such as A/B Testing, throttled sending, marketing automations and dynamic content.

* Working with the eCom platform manager, Integrations Director and our CRM team to ensure SFMC has all critical data and features it needs to support the desired customer journeys.

* Operate in Salesforce Marketing Cloud daily to build new journeys, update existing journeys or deploy journey communications via email and other online and offline channels.

* Provide reporting, analysis and recommendations throughout and at the conclusion of campaigns, based on milestones, success metrics and reporting requirements.

Skills & Qualifications
  • Bachelors Degree in Marketing
  • 2-3 years Salesforce Marketing Cloud experience
  • AmpScript coding capability
  • HTML/CSS Coding capability
  • Salesforce Marketing Cloud Email Specialist certification a plus
  • B2B and B2C Marketing experience

Please send all resumes to a.haberkern@masonfrank.com or give me a call at 267-233-6471.

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