PPC Specialist | Freelance
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Key Responsibilities:- Create Digital Marketing Campaigns: Proficient in crafting digital campaigns from the ground up with a customer-centric approach. This includes expertise in PPC Google ads, PPC Microsoft ads, Paid Social (Meta & Tik Tok ads), Retargeting (Criteo, RTBhouse, and others), YouTube video campaigns, App acquisition strategies, ASO, and more.
- Monitor and Optimize Digital Marketing Activities: Hands-on approach to continuously enhance performance, going above and beyond to not only meet but exceed targets. Strive for increased automation in our marketing landscape and collaborate with product and CRM colleagues to create a unified consumer experience.
- Analyze, Report, and Present Results: High-level analytical skills are essential, with the ability to interpret data and extract meaningful insights. Communicate findings clearly and identify additional opportunities.
- Foster Relationships with Local Teams: Act as the primary point of contact for local teams, including Marketing, Development, Analytics, Product, and others. Collaborate closely with the marketing team, encompassing online marketers, brand marketers, designers, and more, to bring innovative marketing concepts to life while ensuring alignment with business objectives and the market landscape.
- Collaborate with Remote Teams: Engage with various teams across the globe in a remote work environment.