CRM Executive (Marketing Automation) - London - up to £40,000
As the CRM/campaign executive, you will be working with teams across the business delivering automated campaign against business requirements. This will be a great opportunity to work with a strong, supportive team and gain exposure to learning new skills, and build both your technical and consulting skill set as the marketing team expands.
You will be working with the automation team and ensure the Pardot platform is being utilised to its full capabilities as the company develops and grows. You will also work with the CRM Manager to nurture potential customers from MQLs to SQLs. You will also have a great opportunity to develop your HTML skill set, working with a designer to build out dynamic content for your marketing campaigns. Further to this, you will gain exposure to working with a range of stakeholders, reporting on campaigns and ROI.
Marketing Automation experience is essential in a B2B setting (Pardot, HubSpot, Marketo etc.).
Developing automated campaigns
Understanding of Lead scoring/grading
Knowledge of nurturing prospects from MQL's to SQL's.
Designing and maintaining reports and dashboards for campaign reporting
The organisation are looking for a candidate who is eager to learn and wants to join a growing business, making it a brilliant opportunity where you will be able to grow and progress. They have a strong project pipeline coming up over the next year, with heavy investment into the marketing department as they undergo a business transformation.
The role has flexible working options and pays up to £40,000. Please apply below to find out more about the role and company!