CRM & Email Marketing Manager - Austin, TX - $100k/yr.
Position: CRM & Email Marketing ManagerLocation: Austin, TX (On-site 5 days/week)Salary: $100k/yr.Duties & Responsibilities:- Manage CRM and email programs (Strategy, execution, measurement, and optimization)
- Segment & define audiences inside Salesforce
- Build and manage journeys inside Salesforce Marketing Cloud 9acquistion, activation, engagement, and retention)
- A/B test all elements
- Create & track relevent KPIs for email & customer communications programs
Requirements & Skills:- Bachelor's degree in Marketing, Communications, or related field
- 3-5 years of CRM & Email Marketing experience
- 3+ years of exp. with Salesforce Marketing Cloud
- Technical proficiency (HTML creation and modification of email templates)
- Innovative thinking, willingness to identify and try new marketing concepts
- Experience with Email (SMS) marketing and automation and HTML coding emails
*Full-time Position**US Citizens or GC Holders Only*