Marketing Automation Specialist (Pardot) - London - up to £50,000
As the Marketing Automation Specialist, you will be utilising Pardot to drive technical and strategic campaigns and operations for this global end user. You will be taking ownership of campaigns that are sent out to multiple regions, giving you the exposure to work across a range of projects, increasing your skill set and knowledge as you build out complex customer journeys.
From day one, you will be managing a variety of campaigns and be a part of the companies ambitious growth plans over the next 12-18 months. You will utilise your strong automation experience within a B2B setting, being hands-on with the set up of campaigns, and also setting up lead nurturing and scoring to ensure you are targeting and prioritising the best opportunities within the market. Another important part of the role will be data analytics and insights, using your analytical skills through Salesforce and Pardot to report on campaigns against KPI's and objectives.
Marketing Automation experience is essential in a B2B setting (Pardot, Hubspot and Marketo).
Stakeholder Management skills
Lead nurturing and Lead scoring
Strong Salesforce and Pardot analytical skills for measuring MQLs and SQLs
Salesforce certifications would be beneficial, but not essential
The company are investing heavily into their IT infrastructure, particularly Salesforce and Pardot. As a result, this makes it an exciting time to join the company as they grow the Salesforce team, giving you a real platform to develop and progress your skill set.
The role offers flexible working and pays up to £50,000. Please apply below to find out more about the role and company!