As an Email and Marketing Automation Specialist you will collaborate with in-house campaign management and digital marketing teams to develop and deploy the email and nurture programs to increase the customer engagement for our clients. You will stay abreast of new technologies and changes in the digital marketing environment to best serve the objectives of the organisation.
We are looking for a self starter who is able to identify and consult stakeholders with the best practices regarding campaign strategy, analysing data and optimising flows. They work with Salesforce products therefore provide a fantastic on boarding scheme followed by a learning budget to bring you up to speed with the latest developments in the Salesforce Marketing Cloud ecosystem.
Role & Responsibilities
Prepare emails campaigns, landing page, form and optimise flows as needed and on time
Responsible for list segmentation, campaign content and landing page generation (A/B testing), and ROI reporting
Become the specialist in Salesforce Marketing Cloud offering internal support when needed
Point of contact for any external agencies they collaborate with
Skills & Qualifications
2- 3 years of experience in marketing automation/email marketing with tools like Marketing Cloud(ExactTarget), Eloqua, Pardot, Selligent, Marketo or HubSpot
Familiar with email marketing, CRM, database concepts
Knowledge of HTML and CSS
Strong problem-solving skills
Plan, organise and multi-task to complete assignments in an efficient manner
Good command of the English language
Laptop & phone
Training budget & certification
If you have any questions regarding the opportunity you can email me at firstname.lastname@example.org or call me on 020 241 8536.