Senior Marketing Operations Manager - Pardot

Senior Marketing Operations Manager

London/Hybrid

Permanent

End-user

Pays up to 80k + up to 25% bonus



This end-user client is a global leader within their industry, and with the planned expansion for 2022 they are looking for a Marketing Operations Manager to own and maintain their marketing technology stack.

The main aspect of the role is to be responsible for the implementation and upholding the practices for the marketing data base. As well as implement, assess and improve a global lead nurturing strategy. The role itself is marketing automation focused (Pardot) and will consist of existing data, lead scoring, workflows, landing pages - but will also include a variety of other platform usage such as Demandbase and Linkedin and automating the existing account based marketing programme.



Requirements:

• Have knowledge in overall Marketing Automation and Salesforce
• Experience in Pardot or a similar platform (Certifications are a plus)
• Knowledge in setting up landing pages
• Experience in platforms such as Zappier, Linkedin and Demandbase (Beneficial, but not necessary)
• User of Google Analytics
• Stakeholder management

The client are prominent within their industry across more than 50 countries, meaning you will be working on a global market and have exposure and ownership of large scale projects. This role is crucial within the company as maintaining the marketing stack, database and email practice is how they stay connected internationally which is required in this heavily regulated and time sensitive industry.



If this role is of interest to you and you would like to gain a better understanding, please do reach out by either contacting myself via the information down below or by directly applying.



Email - s.wadhwa@masonfrank.com

Telephone - 0203 826 6737