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Sr Director, Salesforce Applications

USA, District of Columbia


Sr Director, Salesforce Applications


Director of Salesforce Applications - 175k - DC Area - hybrid Schedule

The Senior Director, Salesforce Applications, will lead a team of Salesforce resources responsible for enhancing and supporting the platform for ABA's association management, customer service, sales, and e-commerce functions. The Senior Director will stay apprised of market trends & best practices, work with business analysts, client engagement, and functional leadership at all levels to prioritize the backlog and foster adoption. While the role resides in IT, the role requires close work with business leadership to develop the business case for technology, lead health, maintenance, and development of the platform, and lead functional leaders and teams through the business transformation to achieve improved business performance.

Responsibilities include platform strategy, internal customer support, application development, quality assurance, and system administration for ABA's Salesforce Sales Cloud, Service Cloud, Marketing Cloud, and Salesforce-based association management system (NimbleAMS).

  • Partner with business analysts and stakeholders to identify needs, gaps, and pain points and prioritize processes for technical projects. Identify the ROI/Business case for associated technical work; identify and articulate sources of customer value from business processes, data & advanced analytics.
  • Build and maintain relationships with vendors and consulting partners to maximize ABA's investments in software and obtain results from partners.
  • Oversee technology design; partner with application owners to streamline system interfaces.
  • Collaborate with business users and analysts to define projects and set feature backlog priorities and scope.