We are looking for a marketing manager with over
6 years of experience leading
marketing strategies focused on
sales. Content generation, relationship marketing, events, etc.
Responsibilities- Develop and execute the Regional Enterprise Marketing Strategy: Create a robust marketing plan that aligns with the overall marketing strategy while considering the unique characteristics and needs of the spanish market
- Demand Generation: Drive multi-touch demand generation campaigns and activities to attract, engage, and nurture prospects, resulting in increased pipeline and revenue growth.
- Event Management: Plan and execute successful in-person and virtual events, including seminars, webinars, conferences, and trade shows, to generate qualified leads and increase brand visibility.
- Partner Marketing: Collaborate with channel & technology partners to develop joint marketing initiatives that drive co-marketing and co-sell opportunities and mutually beneficial outcomes.
- Content Development: Work closely with the content team to create compelling, localized marketing content, including case studies, whitepapers, blog posts, and thought leadership pieces.
- Market Intelligence: Conduct market research and analysis to understand industry trends, competitive landscape, and customer needs, providing valuable insights to improve our global marketing strategies.
- Budget Management: Manage marketing budgets effectively, ensuring optimal allocation of resources to achieve the desired outcomes.
- Marketing Analytics: Measure and report on the performance and conversion of marketing campaigns, providing actionable insights to optimize marketing effectiveness and ROMI.
Qualifications- Minimum of 6 years of experience in B2B field marketing, preferably within the SAAS industry.
- Proven track record of planning and executing targeted marketing campaigns and events that drive measurable results, including lead generation and revenue growth.
- Strong knowledge of the Spanish market, including an understanding of local business practices and cultural nuances.
- Excellent project management skills with the ability to manage multiple initiatives simultaneously and meet deadlines in a fast-paced environment.
- Demonstrated ability to work collaboratively with cross-functional teams, including sales, BDR's, channel partners, and EMEA marketing team.
- Excellent written and verbal communication skills, with the ability to create compelling marketing content and deliver impactful presentations.
- Analytical mindset with experience in using marketing analytics to drive data-based decision making.
Do you know someone who might be interested? Sharing is welcome ❤️
For more information, contact me at 📧 c.galvez@masonfrank.com
Or ➡ Apply directly through the link! (Easy Application 😉)