Job Opportunity: Senior Marketing Automation Product OwnerSalary: $90,000 - $110,000
Location: Remote (Oregon, United States)
Work Model: Full-time, Remote with occasional travel up to 15%
Are you a seasoned expert in Salesforce Marketing Cloud looking for a new challenge in the dynamic world of Manufacturing? Our client, an End User in the Manufacturing sector, is seeking a Senior Marketing Automation Product Owner to join their team remotely. As a specialist in Marketing Cloud solutions, you will play a pivotal role in driving innovative campaigns and customer journeys, leveraging cutting-edge technology to achieve ambitious business goals.
What You'll Do:- Lead requirements gathering meetings for customer journeys or campaigns utilizing Marketing Cloud assets.
- Collaborate closely with the Salesforce Marketing Operations Manager for project planning and enablement.
- Identify project technical requirements and plan the workflow of Salesforce marketing team projects.
- Lead and implement the design of Marketing Cloud solutions, delegating or performing technical engineering tasks as necessary.
- Enable the business to achieve its goals by leveraging your expertise to make campaigns work in a complex organizational environment.
- Creatively solve problems that arise during campaign execution.
- Drive platform enablement of Marketing Cloud Engagement, Marketing Cloud Intelligence (Datorama), and Marketing Cloud Personalization.
- Collaborate with cross-functional teams, including management, directors, and technical subject matter experts.
- Provide guidance and training to the marketing team to enhance their skills and knowledge.
- Stay updated on industry best practices and Salesforce Marketing Cloud releases to ensure the business receives the latest innovations.
- Advise the business on legal considerations around prospect communications.
- Work with internal and external stakeholders to ensure campaign initiatives can be met while adhering to industry best practices.
- Analyze and suggest enhancements for existing Marketing Cloud to Salesforce or Data Cloud integration.
- Plan long-term data ingestion, lead routing, and platform improvements with the CRM Team.
What You'll Need:- 2 of the following 3 Salesforce Certifications - Marketing Cloud Email Specialist, Marketing Cloud Admin, Marketing Cloud Consultant.
- Several years of experience as a consultant, architect, or admin on the Marketing Cloud Engagement platform.
- Exposure to Marketing Cloud Intelligence (formerly known as Datorama) and Personalization.
- A bachelor's degree in marketing, business, statistics, or a related field, OR 4 years of relevant experience in place of a degree.
- Demonstrated technical expertise of Marketing Cloud Engagement core platform.
- Experience working for a large organization with a complex customer database.
- Proficiency in at least one programming language such as CSS, IS, JavaScript, HTML, Python, SQL, Ampscript, or C++.
To Apply: Send your resume and cover letter to j.kenney@masonfrank.com
Join our team and take your career to new heights in the exciting realm of Marketing Automation within the Manufacturing industry. Apply now and become an integral part of our client's innovative journey!