We are actively looking for a digital Marketing Specialist working side by side with the marketing department to create dynamic emails journeys to our customers. As an Digital Marketing Specialist you will be responsible for devising the campaigns, executing the strategy, and optimising existing flows.
You will also be tasked with developing the lead nurturing, making the link between sales and marketing as smooth as possible. As well as this you need to have an eye for data and understand when the next touching point should be. This will be a position where you own the process and make it yours having the freedom to implement your own ideas and understand the improvements we can make.
The company is expanding their music platform into new markets so Email marketing is going to become a very important part in the growth strategy.
What you will be doing
You analyse and test the effectiveness and impact of all email campaigns to continuously optimise them
Successful in conducting A/B testing
Understand different target groups and market segments
Take ownership of the whole email process
What we ask in return
At least 3 years working in a similar position
Working experience with Salesforce Marketing Cloud, Selligent or Clang.
You have completed an education at HBO / WO level
Passionate about music
Flexible working environment
Office parties and rooftop bar
Plenty of exiting events with in the music industry
If you have any questions regarding this position you can email me at firstname.lastname@example.org or call me on 020 241 8536.