Salesforce events guide for 2017



Salesforce is a company known for its incredible ability to organize top-notch industry events on a global scale. From the Salesforce World Tour to Dreamforce and all the User Groups in-between, 2016 definitely did not disappoint.  Salesforce is a company known for its incredible ability to organize top-notch industry events on a global scale. From the Salesforce World Tour to Dreamforce and all the User Groups in-between, 2016 definitely did not disappoint. We’ve now compiled the ultimate list of Salesforce events that you should attend in 2017.

Get your calendars out and save these dates:

Salesforce Essentials for Marketing Success

January 18, 2017
New York, NY 

For those of you looking to create a seamless relationship with your customers, this event is a must. Get insights from experts on best practices, products and marketing industry trends.

Tahoe Dreamin’

January 20-21, 2017
South Lake Tahoe, NV

Tahoe Dreamin’ is a Salesforce community organized event chockfull of learning opportunities and fun! This event is a fantastic opportunity to collaborate and learn from Salesforce experts, while also taking full advantage of beautiful Lake Tahoe. Connect, learn and have a blast!

Salesforce-Service and Community Cloud Academy

January 25, 2017
Munich, Germany 


This event is a great opportunity to get an in-depth look at the different features that Salesforce Communities offer. The best part, you’ll get the chance to create your own community using what you learn!

London’s Calling

February 10, 2017
London, UK

As Europe’s biggest community lead event, London’s Calling is a fantastic learning and networking experience for Salesforce professionals. Enjoy insightful sessions, product demos, and TWO keynote speakers (one in the morning and one in the afternoon). Salesforce and it’s community is known for organizing top-notch industry events, and this one will be no exception.

Destination Success

March 6-10, 2017
Las Vegas, NV


Destination Success is a MUST for anyone looking to master their Salesforce role. This conference gives you access to over 100 hours of relevant training, and even the opportunity to get certified while you’re attending.

Salesforce World Tour Amsterdam

March 9, 2017
Amsterdam, Netherlands

Get a taste of everything Salesforce at this mini Dreamforce extravaganza! For the price of FREE, you’ll get to explore the Customer Success Expo, a variety of breakout sessions, and inspiring keynote speakers. This is a great opportunity to network and learn invaluable information about today’s industry and what to expect in the near future. Don’t miss out!

Salesforce World Tour @ CeBIT

March 20-24, 2017
Hannover, Germany


The Salesforce World Tour and CeBIT 2017 are teaming up again to provide an amazing learning and networking experience for digital business and IT professionals. Attendees will enjoy plenty of live demos, breakout sessions and of course, the Salesforce Cloud Expo.

Salesforce World Tour – Sydney

March 21, 2017
Sydney, AU

Don’t miss out on this FREE incredible learning opportunity! Enjoy the Salesforce Cloud Expo, expert breakout sessions, and a Keynote with Salesforce CFO Mark Hawkins. Knowledge, networking and fun are guaranteed!

Sales Innovation Expo

March 28-29, 2017
London, UK


As Europe’s premiere sales event, the agenda for this year’s Sales Innovation Expo is quite impressive. One free ticket gets you 95 expert speakers, 200 suppliers, 35 masterclass sessions and an enormous networking opportunity. Take your sales to the next level by attending this incredible industry event.

Southeast Dreamin’

March 30-31, 2017
Atlanta, GA

The 2nd annual Southeast Dreamin’ Community Conference is a fantastic regional event created for Salesforce users by Salesforce users. This is a great opportunity to network and collaborate with other professionals while attending educational sessions, products demos and so much more!

GOTO Chicago

May 1-4, 2017
Chicago, IL

GOTO Chicago is a four-day conference designed for developers, team leads, architects, and project managers. Attendees will have access to a two day conference AND two days of hands-on learning with expert-lead workshops. This is a truly incredible learning and networking opportunity.

Salesforce World Tour – Washington, DC

April 4, 2017
Washington, DC

The Salesforce World Tour is making its way to Washington, DC! Attendees of this event will get a chance to dip their toes into every aspect of the Salesforce realm through live demos, expert breakout sessions and the Cloud Expo. Get all the knowledge offered at Dreamforce in one day and for free.

Salesforce World Tour – Toronto

April 20, 2017
Toronto, ON

Not able to make it to Dreamforce? No worries. The Salesforce World Tour offers the same learning and network opportunities but on a smaller scale and for free. Explore the Cloud Expo, learn from expert speakers, try out new products while networking with other community professionals.

Higher Ed Summit

April 27-29, 2017
Austin, TX

This is a must-attend event for anyone interested in taking higher education to the next level, using Salesforce innovation and technology.

Salesforce World Tour – London

May 18, 2017
London, UK

Couldn’t make it to Dreamforce? Here’s your chance to get the same learning and networking experience in one day and registration is free. Float through the Salesforce Cloud Expo, attend expert breakout sessions and get your fill of live product demos.

Salesforce World Tour – Boston

May 18, 2017
London, UK

Salesforce World Tour is coming to Boston and it’s sure to be a wicked good time! No matter your Salesforce role, this one-day event has more learning and networking opportunities than you could possibly imagine. Luckily you don’t have to imagine it because you can register for free and experience it all for yourself.

Salesforce World Tour – Paris

June 8, 2017
Paris, FR

We all know Paris is for lovers, and that includes lovers of Salesforce. Attendees of the Salesforce World Tour get the chance to swoon over live demos, breakout sessions, and expert speakers. Roses are red, violets are blue, registration is free and the decision is up to you. Will you be attending? We hope so.

GOTO Amsterdam

June 12-14, 2017
Amsterdam, Netherlands

Explore the topic of “Digital Transformation” at the seventh GOTO Amsterdam Development Conference. This three-day event is geared toward software development innovation and split between one day of hands-on workshops and two days of the conference. Learn, listen, network and transform your business.


June 28-29, 2017
San Francisco, CA

TrailheaDX is a Salesforce Developer focused conference you don’t want to miss! Explore new technology and learn about the latest and greatest from product experts. Register and get ready to network, learn and be inspired!

GOTO Copenhagen

October 1-5, 2017
Copenhagen, Denmark

Join software innovators and digital business thought leaders from around the globe for this five-day event. Attendees will enjoy a three-day conference and two days of workshops. This year you will be able to purchase a “flexible ticket’ that allows you to pick and choose which days you would like to attend. Check out the agenda and take your pick of expert speakers and learning sessions.

GOTO London

October 2017
London, UK

Software development champions will gather at this multi-day event to learn and network with experts from around the world. Connect with the community and be inspired.


November 6-9, 2017
San Francisco, CA

Dreamforce is the biggest Salesforce event of the year. Industry professionals from all over the world gather to network, learn and most of all, to be inspired.

GOTO Berlin

November 6-9, 2017
San Francisco, CA

Attendees of GOTO Berlin will enjoy the best of both worlds. Part conference and part workshops, you’ll have the chance to network, learn from expert speakers and get hands-on experience through high-quality training sessions. You CAN have it all.