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Digital Marketing Performance & Insights Lead - Hybrid - London



Summary

The organisation that I am working with is a leading provider of consulting services. They're keen on introducing an analytically minded and detail orientated expert to support their digital marketing team. A big part of this role would be to report on ROI on marketing campaigns across channels as well as leveraging data from their website.



The day to day:

A key part of this role would be to collect and consolidate data from web analytics, Pardot marketing automation, and Salesforce CRM to form extensive performance data sets. The day to day would also include ROI reporting for marketing campaign KPIs etc. Focusing on metrics that reflect impact such as lead gen, conversion rates, revenue attribution, and cost per customer acquisition.



Key Skills:

• Previous experience in a data analytics-focused role, with an emphasis on digital marketing analytics.
• Experience with Salesforce Analytics, Google Analytics, and other analytics tools such as PowerBI or Tableau is advantageous but not essential.
• Exceptional data analysis skills, with the ability to translate complex data into actionable insights.
• Strong communication skills, able to present data and insights in a clear, concise manner.

If you would like to find out more about this job, please feel free to reach out via the contact information below:



+44 20 3148 4636

a.adesanya1@masonfrank.com

**Be part of a forward-thinking environment as a Marketo Contractor.**

We are excited to offer a contract opportunity for a Marketo Contractor to join our innovative team. This role is ideal for a detail-oriented individual who is passionate about marketing automation and eager to contribute to impactful campaigns. The successful candidate will work collaboratively with cross-functional teams to optimize marketing efforts and drive engagement through effective use of the Marketo platform.

**Key Responsibilities and Skills:**
- Proficient in using Marketo for campaign management, lead nurturing, and reporting.
- Strong understanding of marketing automation best practices and email marketing strategies.
- Ability to create, execute, and analyze marketing campaigns to enhance performance.
- Experience integrating Marketo with other platforms and tools.
- Excellent communication skills to collaborate effectively with various stakeholders.

If you possess a strong background in Marketo and are looking to make a significant contribution as part of a dynamic team, we encourage you to apply for this exciting contract opportunity.

LEGAL DISCLAIMER: This is not necessarily a job advertisement or posting; but may be an example of the many roles of this type that we regularly recruit for. Actual number of job vacancies and roles are subject to change

Salesforce Marketing Cloud Consultant - 6m Contract - Remote - Outside IR35



The Day To Day



In this role, you will own and lead the architecture, deployment, and maintenance of Salesforce Marketing Cloud and Data Cloud projects, ensuring alignment with business goals. Another big part of this role would be to provide technical leadership for the integration of Marketing Cloud, Data Cloud, and integration to other systems (CRM, analytics, data management), ensuring seamless data flow across platforms. As well as this, you will spend time working with clients to help them with project road mapping as well as taking on other more functional responsibilities.



The Key Skills

• Proven experience in working on the delivery of Salesforce Marketing Cloud and/or Data Cloud projects
• Strong technical knowledge of Marketing Cloud modules (e.g., Journey Builder, Email Studio, Automation Studio) and Data Cloud capabilities (e.g., data unification, identity resolution, segmentation), with direct experience in Data Cloud
• Hands-on experience with integrations between Salesforce platforms (Marketing Cloud, Sales Cloud, Service Cloud, Data Cloud) and external systems (eCommerce, CRM, analytics).
• Experience with automation tools, APIs, and scripting languages (e.g., AMPscript, SQL, JavaScript).

If you would like to hear more about this role, feel free to get in touch by applying to this advert or reaching out via the contact information below:



Email - a.adesanya1@masonfrank.com

Phone - +44 20 3148 4636

Marketing Performance Analyst
Location: Hybrid (London-based)
Employment Type: Permanent



We are working with an organisation who are looking for a Performance Analyst to join their digital team. This role is key to helping them understand and optimise the return on investment (ROI) of our marketing campaigns. You'll work with data from their website, Pardot, and Salesforce to deliver insights that shape strategy and drive performance. You'll collaborate closely with campaign managers and sales teams to ensure their marketing efforts are data-informed and aligned with business goals.



Key Responsibilities


* Collect and integrate data from website analytics, Pardot, and Salesforce
* Measure ROI and track key marketing KPIs such as lead generation and conversion rates
* Build and maintain dashboards and reports for a range of stakeholders
* Generate insights to improve campaign performance and marketing ROI
* Collaborate with campaign managers and sales teams to align goals and data
* Support teams with training and data quality in Pardot and Salesforce
* Drive innovation in reporting and automation
* Conduct ad-hoc analysis for business needs



Feel free to email me at j.young@masonfrank.com.

Marketing Automation Manager



Join a leading organisation that leverages Salesforce and Pardot to drive its own marketing and business growth. As an end user, our company is committed to maximising the value of our marketing automation platforms to support internal teams and deliver measurable results.



In this role, you will work closely with marketing and sales stakeholders to manage and optimise Salesforce and Pardot, focusing on campaign execution, lead nurturing, and reporting. You will be responsible for building and maintaining automated marketing programmes, ensuring data quality, and providing actionable insights to support business objectives. The position is hands-on and collaborative, with opportunities to recommend process improvements and best practices across the organisation.



Key Skills

• Experience in a marketing automation-focused role, ideally a user of Salesforce and Pardot
• Strong stakeholder management skills, including working with senior leadership
• Proven ability to design and implement lead nurture programmes
• Familiarity with reporting and analytics within Salesforce and Pardot
• Salesforce certifications are an advantage, but not essential

They offer a supportive environment with regular training and opportunities to develop your expertise in Salesforce and Pardot. If you are passionate about marketing automation and want to make a direct impact within a dynamic business, we would love to hear from you.



To learn more, please apply with your CV or contact us directly:

• Email: a.adesanya1@masonfrank.com
• Telephone: +44 20 3148 4636

Salesforce Marketing Cloud Consultant - Contract - Hybrid

Location: London
Salary: Competitive

Role Overview



We are seeking an experienced Salesforce Marketing Cloud Consultant to join our team. In this role, you will lead client workshops, design and configure Marketing Cloud solutions, and manage integration with external systems. You will work closely with stakeholders to translate business requirements into technical specifications and deliver high-quality implementations that achieve measurable results.

Key Responsibilities

• Lead client workshops and training sessions to ensure successful adoption of Marketing Cloud.
• Gather and document business and technical requirements, producing detailed specifications with effort estimates.
• Design and configure Salesforce Marketing Cloud components, including Email Studio, Journey Builder, and Contact Builder.
• Build and maintain integration with external systems (FTP, Salesforce, API).
• Manage multiple projects simultaneously, ensuring timely delivery and exceptional quality.

What We're Looking For

• Strong experience with Salesforce Marketing Cloud (Email Studio, Web Studio, Cloud Pages, Journey Builder).
• Proficiency in HTML, CSS, and Marketing Cloud development (AMP script).
• Excellent communication skills and ability to manage client expectations.
• Conscientious, proactive, and able to prioritise effectively.

Desirable Skills

• Experience with Datorama, Marketing Cloud API, Mobile Studio, and Interaction Studio.
• Knowledge of Sales Cloud and Service Cloud.

We are partnered with a technology first organisation who is growing their portfolio. They are seeking a HubSpot Consultant to help them migrate a division of their organisation onto HubSpot as well as assist with an integration into Salesforce. This remote contract position, with an expected start date of early December, 2025.


Key Responsibilities and Requirements:

- Strong understanding of HubSpot's functionality and integration's with Salesforce.
- Strong Marketing Automation technology skills.
- Excellent communication skills to foster collaboration.
- Ability to analyse and solve complex problems effectively.
- Comfortable in a "Sprint" environment


This role is ideal for a professional who thrives in a collaborative environment and is eager to leverage their expertise to contribute to the team's success.