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Marketing Automation Solutions Consultant (Pardot/MCAE)

England, London

  • £45,000 to £60,000 GBP
  • Marketing Automation Stelle
  • Fähigkeiten: Pardot, Marketing Automation, MQLs, SQLs, Lead Nurture, Data Cloud
  • Seniority: Mid-level

Jobbeschreibung



Marketing Automation Consultant



I'm supporting a business that is looking for a Marketing Automation Consultant who can take charge of delivering technical solutions and act as a key partner to their clients. The position involves running early‑stage scoping conversations, mapping out what customers need, and guiding how marketing technology is set up and used.

You'll play an important role in helping clients get real value from their platforms, ensuring smooth implementation and contributing to ongoing improvements across their marketing systems. If you enjoy working at the intersection of technology and customer engagement, this could be a strong next step.

What You'll Do

  • Facilitate initial technical discussions to understand client objectives and translate them into clear documentation.
  • Work alongside internal and client‑side teams to outline solution approaches that follow platform‑specific best practice.
  • Convert high‑level plans into structured technical documents that developers or technical teams can follow.
  • Coordinate the rollout of new systems or enhancements, supporting data transfers and guiding users through new features and processes.
  • Explore both established and emerging tools to enhance delivery quality and broaden service capabilities.

Skills & Experience Needed

  • Strong familiarity with the Salesforce ecosystem in products like Pardot/MCAE, Marketing Cloud Engagement, and Data Cloud; relevant certifications are highly beneficial.
  • Experience working with tools that support lead capture, qualification, analytics, or reporting.
  • Ability to oversee full solution lifecycles, from early discovery through to go‑live and user enablement.
  • Solid project coordination capabilities, including handling timelines, risks, and stakeholder communication.
  • Background in consulting or client‑facing technical work, with an interest in improving how organisations use their marketing technologies.


If you're looking for a position that blends platform expertise with client partnership and solution ownership, we encourage you to get in touch.




Email - a.adesanya1@masonfrank.com

CRM Marketing Spezialist*

Switzerland, Bern

  • CHF 95,000 to CHF 105,000 CHF
  • Marketing Automation Stelle
  • Fähigkeiten: Campaign Analysis, CRM, Marketing Automation
  • Seniority: Mid-level

Jobbeschreibung



CRM Marketing Spezialist* (Hybrid), Bern

Ein Kunde von uns in Bern baut sein Marketingteam aus und sucht einen CRM Marketing Specialist.

Verantwortungsbereich:
- Planung, Erstellung und Optimierung von CRM-Kampagnen
- Durchführung von A/B-Tests sowie laufende Optimierung basierend auf Performance-Daten
- Ausarbeitung von Kundensegmenten und Loyalitätsprogrammen
- Erstellung von Promotion- und Landingpages, inklusive Textbearbeitung und CMS-Integration
- Betreuung von Schlüsselkundinnen und -kunden
- Erstellung und Verwaltung von Cross-Selling-Erlebnissen
- Kampagnenberichterstattung mit kommerzieller Analyse
- Aufbau und Optimierung automatisierter Kundenjourneys und personalisierter Kampagnen
- Enge Zusammenarbeit mit verschiedenen internen und externen Teams

Gewünschtes Profil:
- Erfahrung mit Customer Relation Management oder Marketing
- Gute Kenntnisse im Umgang mit CRM-Plattformen und verschiedenen Marketingkanälen (E-Mail, SMS, Push Benachrichtigungen)
- Gutes Verständnis von CRM-Strategien und -Praktiken
- Kombination aus kreativer Denkweise und technischem Verständnis für datengetriebene Marketingprozesse
- Sehr gute Arbeitsorganisation und Kundenorientierung
- Sicherer Umgang mit Datenanalysen und KPI-Auswertungen
- Hohe Kommunikationsfähigkeit und professionelle Kundeninteraktion
- Einwandfreie Deutschkenntnisse, weitere Sprachen von Vorteil
- Flexibilität bei Arbeitszeiten

Hinweis: Wir freuen uns über Bewerbungen von Schweizer oder EU-Bürger:innen sowie von Personen mit gültiger Schweizer Arbeitsbewilligung.
Wenn du an dieser Position interessiert bist und mehr erfahren möchtest, melde dich gerne bei mir.

Marketing Automation Specilaitst

England, London

  • £30,000 to £45,000 GBP
  • Marketing Automation Stelle
  • Fähigkeiten: HubSpot, Marketing Automation
  • Seniority: Mid-level

Jobbeschreibung



Marketing automation Specialist - HubSpot



Are you someone who loves turning complex processes into seamless automated journeys? We're looking for a HubSpot Automation Specialist to take ownership of our HubSpot platform and elevate how we deliver marketing, sales, and customer experience operations.

This is the ideal role for someone who blends technical expertise with creative thinking - someone who not only understands how HubSpot functions, but who enjoys crafting solutions that make the entire organisation more efficient and effective.

The Role



As our HubSpot Automation Specialist, you'll be the go‑to expert responsible for the operational management, development, and continuous optimisation of our HubSpot environment.

Working closely with marketing, sales, IT, and wider teams, you will ensure the system is configured correctly, used intelligently, and consistently improved through data‑driven insight.

This role suits someone who enjoys problem‑solving, building smart automations, and refining user journeys to support business growth.

Key Responsibilities

  • Manage day‑to‑day HubSpot operations, including workflows, automations, CRM customisation, integrations, and data structure.
  • Design, build, and refine automated journeys across marketing, sales, and customer engagement.
  • Ensure the platform supports both solid technical foundations and creative campaign execution.
  • Monitor workflow, campaign, and funnel performance to highlight opportunities for optimisation.
  • Provide teams with clear, actionable recommendations for improving HubSpot usage.
  • Troubleshoot system issues and maintain high standards of data quality and compliance.
  • Stay current with new HubSpot features and best practices, proactively introducing enhancements.

What We're Looking For

  • Hands‑on experience working with HubSpot in a technical or automation‑focused role.
  • Strong understanding of how HubSpot supports marketing activity and customer journeys.
  • Ability to analyse data and turn performance insights into practical improvements.
  • Confident communicator able to explain technical concepts to non‑technical stakeholders.
  • Proactive mindset with a natural drive for optimisation and continuous improvement.

Nice to Have

  • HubSpot certifications.
  • Experience working with marketing or sales teams, ideally in a B2B environment.
  • Understanding of reporting, attribution, and funnel performance analysis.


Why Join Us?

  • Play a key role in shaping and evolving our entire HubSpot ecosystem.
  • Work at the intersection of creativity and automation, influencing how teams operate.
  • Collaborative and supportive team based in Newcastle upon Tyne.
  • Opportunities to develop your skills as the platform - and the business - continues to grow.

Salesforce Marketing Strategist

USA, California, Irvine

  • $115,000 to $135,000 USD
  • Marketing Automation Stelle
  • Fähigkeiten: Salesforce
  • Seniority: Senior

Jobbeschreibung

Marketing Strategist



Confidential Mortgage Lender - Irvine, CA (Hybrid)
Full-Time

Marketing Strategist



Location: Hybrid - Irvine, CA
Employment Type: Full-Time

Company Overview



We are an established, nationally operating mortgage lender offering a broad range of residential lending products, including both forward and reverse mortgage solutions. The organization operates within a highly regulated environment and emphasizes operational excellence, long-term growth, and internal career development.

Our teams value collaboration, accountability, and continuous improvement, working cross-functionally to deliver compliant, scalable marketing and customer acquisition strategies.

Role Overview



We are seeking a Marketing Strategist to lead and evolve our digital marketing efforts across SEO, Online Reputation Management (ORM), and marketing automation, with Salesforce CRM serving as the core platform.

This role is ideal for a strategic, hands-on marketer who performs well in structured, enterprise environments while maintaining an ownership mindset. You will identify opportunities, modernize processes, and drive performance while ensuring alignment with regulatory, brand, and operational requirements.

You will be responsible for setting strategy, managing execution, and leading internal resources and external partners to deliver measurable, sustainable results.

Key Responsibilities



Strategy & Leadership



  • Own the strategic roadmap for SEO, ORM, and marketing automation initiatives


  • Identify opportunities to improve performance, efficiency, and scalability


  • Translate business goals into clear priorities, KPIs, and execution plans


  • Lead, mentor, and manage internal team members and external partners


SEO Strategy



  • Develop and oversee enterprise-level SEO strategy, including technical, on-page, off-page, and content initiatives


  • Conduct keyword and competitive research aligned with borrower intent


  • Improve organic visibility through site optimization, content strategy, and governance


  • Monitor search algorithm changes and industry trends; recommend data-driven optimizations


  • Own SEO reporting, insights, and continuous improvement


Online Reputation Management (ORM)



  • Lead ORM strategy to protect and strengthen brand credibility at scale


  • Establish structured monitoring, response, and review-generation processes


  • Ensure ORM initiatives align with compliance, governance, and brand standards


  • Address reputational risks through ethical, sustainable visibility strategies


Marketing Automation & Salesforce CRM



  • Serve as the marketing owner of marketing automation platforms and processes


  • Ensure data integrity, reporting accuracy, and lifecycle visibility within Salesforce


  • Design, build, and optimize automation workflows integrated with CRM


  • Evaluate, select, and manage marketing automation tools as business needs evolve


  • Create scalable frameworks for segmentation, nurturing, and performance tracking


Mortgage Industry & Compliance



  • Apply working knowledge of mortgage products, borrower journeys, and regulations


  • Ensure all marketing strategy and execution meets regulatory and compliance standards


  • Balance innovation with risk management and operational discipline

Required Qualifications



  • 5+ years of experience in digital marketing strategy


  • Proven expertise in SEO, ORM, and marketing automation


  • Strong hands-on experience with Salesforce CRM


  • Experience integrating marketing automation platforms with Salesforce


  • Mortgage or financial services industry experience (required)


  • Experience managing internal team members and/or external partners


  • Analytical, structured, and metrics-driven mindset


  • Comfortable operating in regulated, enterprise environments

Compensation & Benefits



  • Salary Range: $110,000 - $135,000 annually


  • Comprehensive benefits package, including:


    • Accrued vacation based on tenure


    • Paid sick time


    • Paid holidays plus a floating personal or cultural day


    • Multiple medical plan options (PPO and HDHP)


    • Dental and vision coverage


    • Company-paid life insurance


    • 401(k) with employer match


    • Optional benefits (FSA, pet insurance, additional life coverage)


    • Legal assistance programs


    • Employee lending benefits

Senior Marketing Technology Functional Consultant

England, London, City of London

  • £60,000 to £70,000 GBP
  • Marketing Automation Stelle
  • Fähigkeiten: Marketing Automation, Marketing Technology, HubSpot, Pardot, Marketo
  • Seniority: Senior

Jobbeschreibung





Senior Marketing Technology Functional Consultant



This organisation is a growing digital consultancy specialising in helping clients optimise and modernise their marketing technology capabilities. They partner with medium-large enterprises to design, implement, and evolve complex MarTech ecosystems that drive measurable customer impact.



In this role, you'll lead client-facing discovery, shape solution designs, and oversee end‑to‑end delivery across key MarTech platforms. You'll work closely with senior stakeholders to understand business needs, translate them into scalable technical solutions, and guide clients through successful adoption of new processes and technologies.



Key Skills & Experience:
  • Strong hands-on expertise with major Marketing Automation or CRM platforms (HubSpot, Marketo, Salesforce, etc.)
  • Proven experience delivering MarTech solutions from discovery through to deployment
  • Strong client-facing communication, with the ability to simplify complex technical concepts
  • Solid project planning, risk management, and delivery governance skills
  • Background in consultancy, agency, or digital transformation environments




The consultancy primarily delivers transformation programmes, including system implementations, complex migrations, integrations, and broader MarTech modernisation projects.



To apply or find out more, please reach out to a.adesanya1@masonfrank.com.




Neu

Marketing Automation Specialist

England, London

  • £30,000 to £45,000 GBP
  • Marketing Automation Stelle
  • Fähigkeiten: HubSpot, Marketing Automation
  • Seniority: Mid-level

Jobbeschreibung



Marketing Automation Specialist





The Role:

You'll oversee the optimisation and ongoing development of our HubSpot platform, ensuring it's set up for peak performance and aligned with the needs of multiple teams.

You'll work collaboratively with marketing, sales, operations, and technical stakeholders to ensure HubSpot is both structurally sound and creatively impactful, driving better journeys, cleaner data, and measurable performance improvements.

The Day To Day

  • Manage the HubSpot platform day-to-day, including workflows, automation, data structure, and integrations
  • Build and optimise automated journeys across marketing, sales, and CRM
  • Ensure the system is set up for both technical best practice and effective campaign execution
  • Monitor performance and identify opportunities for optimisation
  • Provide guidance and recommendations on how teams can use HubSpot more effectively
  • Troubleshoot technical issues and maintain platform hygiene and data quality
  • Stay up to date on new HubSpot features and suggest improvements proactively

Key Skills:

  • Strong hands-on experience with HubSpot automation, workflows, CRM setup, and technical configuration
  • Understanding of how HubSpot supports creative and commercial journey design
  • Confident in analysing performance data and translating insights into improvements
  • Ability to explain technical concepts simply to non-technical stakeholders
  • Proactive, curious, and keen to drive continuous optimisation




If you would like to find out more about this position, feel free to reach out via the contact information below.

Email - a.adesanta1@masonfrank.com

Phone - +44 20 3148 4636