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• Be the go-to expert for all things Marketo-helping set up and monitor killer campaigns and automations.
• Design, build, and fine-tune nurture journeys that guide prospects and customers through key touchpoints-keeping them engaged and coming back for more!
• Keep an eagle eye on Marketo's performance, ensuring it runs like a well-oiled machine.
• Use automation and AI to supercharge how we manage leads, making our processes smoother and smarter.
• Partner with sales, product, and other awesome teams to understand the customer funnel and make our nurture programs even better.
• Continuously improve our martech stack to set the gold standard in the industry.
• Dive into the data-reporting on how our email journeys perform and smashing targets.

• You're a Marketo pro, or you've also got the skills in Adobe, HubSpot, or Salesforce Marketing Cloud to back it up.
• You're a whiz with Adbridge (or similar tools) and can seamlessly connect multi-channel journeys.
• You know how to set up smart lead scoring and attribution models that get results.
• You've got experience syncing CRM systems with other platforms and love automating the boring stuff.
• SQL? No problem. Dynamic content and webhooks? You're all over it.
• You can turn data into actionable insights and aren't afraid of digging into the numbers.
• You're a team player, but also a self-starter who loves collaborating with others and building great relationships.
• You've got a growth mindset and you're always thinking, "What's next?"-you're ready to take on big ideas and bold risks.
• You're plugged into the latest trends in marketing tech and love staying ahead of the curve.

• Collaborate with clients to gather and analyze marketing requirements, translating them into functional solutions using Salesforce Marketing Cloud.
• Guide clients in leveraging Marketing Cloud features such as Email Studio, Journey Builder, and Automation Studio to optimize their campaigns.
• Provide functional expertise in marketing automation best practices.
• Support the design, execution, and optimization of customer journeys and marketing campaigns.
• Conduct workshops and training sessions with clients to ensure successful adoption of the platform.
• Serve as a liaison between technical teams and marketing departments, ensuring smooth implementation and integration.

• Proven experience working with Salesforce Marketing Cloud in a functional capacity.
• Strong knowledge of Marketing Cloud studios like Email Studio, Journey Builder, Automation Studio, and Advertising Studio.
• Excellent communication and stakeholder management skills.
• Fluent in Dutch + English
• Strong understanding of digital marketing concepts and strategies.
• Ability to work collaboratively and manage multiple client projects simultaneously.

• Salary banding €3.000 - €4.500 per month
• Company Car + Fuel
• Health and Group Insurances - DKV
• Meal Vouchers
• Monthly Net Allowance - €150
• 32 vacation days
• Annual Ski Trip (paid by company)
• Laptop+ Phone
• Internet allowance

• Building and managing exciting customer journeys, email campaigns, and automation's with Salesforce Marketing Cloud (think Journey Builder, Automation Studio, and Email Studio).
• Analyzing customer data from a variety of sources to create targeted segmentation and smart campaign strategies.
• Partnering with campaign managers to brainstorm and bring to life data-driven marketing strategies.
• Defining personalized customer engagement strategies and automating them for maximum impact.
• Sharing your Salesforce Marketing Cloud expertise with the team and helping everyone level up!
• Making sure customer data is easily accessible and used effectively across departments.
• Keeping up with the latest and greatest in marketing technology, and suggesting how we can improve and innovate internally.
• Setting up performance reports to track how well campaigns, customer groups, and segments are performing.
• Working closely with the Marketing and IT teams to keep things running smoothly and to bring new ideas to life.

• You're a Salesforce Marketing Cloud whiz, with solid experience in Journey Builder, Automation Studio, AMPScript, HTML, SCSS and Email Studio.
• Bonus points if you're familiar with tools like Power BI, Alteryx, SQL, ERP, CRM systems, and data warehouses.
• You have a sharp analytical mind and a natural flair for understanding data, systems, and tools.
• You're proactive, results-driven, and love to see projects through from start to finish.
• Organizational skills are your jam! You keep things moving forward and know how to bring people together to get things done.
• You're a trusted and credible go-to person for colleagues and partners.
• You have an eagle-eye for detail and are all about delivering quality work.
• Fluency in Dutch or French is essential (bonus if you can speak both!).

• Be the marketing automation expert for a leading brand that's always pushing boundaries.
• Work closely with creative and technical teams, and really flex those project management skills.
• Secure a permanent role with opportunities for long-term growth (sorry, freelancers and external Consultants this one's a full-time gig!).
• Join a dynamic, supportive environment where your ideas will be heard and your work will make a real impact.

• Technische Betreuung des Anwendungsportfolios (Salesforce B2B Commerce, Marketing Cloud, Sales Cloud, Service Cloud)
• Sicherstellung der Verfügbarkeit der Anwendungen inkl. 2nd Level Support
• Analyse von Geschäftsanforderungen und Entwicklung von Spezifikationen
• Erfassung und Koordination von Applikation-Changes
• Planung und Durchführung von Release-Updates in Abstimmung mit dem Service Owner
• Mitarbeit in Projekten im zugeteilten Service- und Applikationsumfeld
• Erstellung von Systemdokumentationen und Testfällen sowie Planung und Durchführung von Schulungen für End User

• Abgeschlossene Ausbildung im Bereich Informatik (Wirtschaftsinformatik, FH oder äquivalente Qualifikation)
• Mehrjährige Erfahrung in der Betreuung von Business Applikationen (CRM- und e-Commerce Systemen von Vorteil)
• IT Service Management Kenntnisse
• Freude in einem internationalen Unternehmen zu arbeiten
• Teamplayer mit Eigenverantwortung und Selbständigkeit
• Fliessend Deutsch und Englisch

• Lead the design and development of Salesforce solutions, including Sales Cloud, CPQ, and Marketing Cloud.
• Manage and mentor a team of Salesforce administrators, guiding them through complex technical challenges.
• Build and maintain strong relationships with internal teams (Sales, Marketing, Technology) and external partners to deliver successful projects.
• Drive Salesforce security best practices and ensure data compliance across all platforms.
• Collaborate on the creation of a robust Salesforce architecture that integrates seamlessly with other business platforms.
• Oversee the implementation of automation processes to improve the efficiency of internal teams, including sales and marketing.
• Manage Salesforce user administration tasks, including system security, role modifications, and process optimization.
• Develop and deliver Salesforce dashboards and reports to support business decisions and performance tracking.
• Ensure a smooth deployment pipeline between Salesforce environments.

• Proven leadership experience within a Salesforce environment, with the ability to mentor and guide teams.
• Extensive hands-on experience with Salesforce technologies: Sales Cloud and Marketing Cloud.
• Strong problem-solving skills with a focus on delivering efficient, scalable solutions.
• Excellent communication and collaboration abilities, capable of working with cross-functional teams and external partners.
• In-depth knowledge of Salesforce security and data modelling.
• Experience with large-scale Salesforce deployments, from design to delivery.
• Ability to translate business requirements into technical Salesforce solutions.

• Experience working with Salesforce consultancies or integrating Salesforce with financial systems.
• Proficiency in Apex programming and Salesforce certifications (Sales Cloud, CPQ, Marketing Cloud).
• Experience with SQL, SOQL, and Marketing Cloud integration options.

Responsibilities

• Design and optimize automated customer journeys and targeted campaigns across various CRM channels, including email, push notifications, SMS, and more, to enhance customer conversion, retention, and lifetime value.
• Collaborate closely with a senior marketing leader to develop a messaging strategy that boosts customer activation, engagement, and retention through a mix of triggered, targeted, and promotional campaigns.
• Innovate messaging approaches for activation programs aimed at engaging paid leads.
• Analyze customer cohort data to identify trends, understand customer behavior, and develop strategies for continuous improvement.
• Foster strong cross-functional collaboration with product and engineering teams to align on project goals.
• Lead the execution of email and mobile marketing initiatives in partnership with the brand team to create high-quality content.
• Work with business intelligence teams to define key performance metrics for lifecycle programs and iterate on strategies for improvement.

Skills & Qualifications

• Over 5 years of experience in lifecycle marketing.
• Demonstrated expertise in creating end-to-end email campaigns with a solid understanding of best practices in email and mobile marketing (including push notifications, in-app messages, and SMS).
• Proven experience in building multi-channel customer journeys using Salesforce Marketing Cloud.
• Skilled in conducting A/B testing and translating results into actionable insights for stakeholders.
• Experience in healthcare marketing is highly desirable.
• Strong attention to detail with a focus on enhancing the user experience.
• Excellent communication and organizational skills.

• Produce documentation
• Strong experience with salesforce administration- specifically automation configuration
• Experience with Jira or alternative software management Tools
• Ability to work as part of a team
• Provide any appropriate technical training and guidance for both Operational and wider Technical teams in order to support a successful adoption of all system changes

• 2+ years salesforce experience
• Strong communication skills
• Experience in software / process release management and deployments.
• Need to be willing to gain a salesforce administrator certification if not completed yet.